PROBLEMS AND PROSPECTS FOR THE DEVELOPMENT OF EVENT TOURISM IN KAZAKHSTAN

Abstract

This article is devoted to the study of the development and problems of the event tourism market in Kazakhstan. The main goal of the study was to determine the prerequisites for the development of event tourism in Kazakhstan and what barriers need to be eliminated. In order to more deeply and comprehensively study the state of the country's event tourism market, a PESTLE analysis was conducted among tourism industry experts. This article may be useful for considering ways to develop event tourism in Kazakhstan and prevent problems.