MANIPULATION IN THE ADVERTISING TEXT

dc.contributor.author	Abdrakhmanova, Albina Zhankeldinovna
dc.date.accessioned	2023-12-13T11:56:07Z
dc.date.available	2023-12-13T11:56:07Z
dc.date.issued	2023
dc.identifier.isbn	978-601-337-871-8
dc.identifier.uri	http://rep.enu.kz/handle/enu/11435
dc.description.abstract	The article examines different types of manipulation in the advertising text, how they help in the sale of a product /service, as well as their impact on the buyer. The research material is advertising texts in the language that have a manipulative effect in the direction in which the consumer speaks.	ru
dc.language.iso	en	ru
dc.publisher	L.N.Gumilyov Eurasian National University	ru
dc.subject	advertising	ru
dc.subject	manipulative technologies	ru
dc.subject	linguistics	ru
dc.subject	advertising texts	ru
dc.title	MANIPULATION IN THE ADVERTISING TEXT	ru
dc.type	Article	ru