Аннотации:
In today’s period of dynamics and transformation, we can trace the comprehensive search of modern
society for the reconstruction of the national cultural and value-based environment. Identifying your own
culture from the «Soviet» and «post-Soviet» areas, revision of the spiritual values that came through the
years of history, are not limited by the reconstruction of national cultural values of the past. In addition, we
should build the cutting-edge ideas and new format values of our culture. Therefore, the current sociocultural
situation requires a thorough consideration, a deep understanding of the spiritual and value-based direction,
and identifying ways to implement it in a technogenic society (Raev, 2011: 7). We carry out this path through
the study of works of scientific thinkers, the speech of our Bi orators, and the national folklore that leads to our
cultural value.
Kazakh Bi orators are undoubtedly the highest spiritual and cultural value of our people. Thus, Kazakh oratory
is one of the universal instruments encompassing the system of identifying cultural values of our people. Its
basis is in recognizing the heritage that has been entrusted to us. Cultural values come from the language
of the people, mentality, religion, customs, everyday life, folk wisdom, great sayings. Among other things,
we believe it is possible to avoid cultural decline, to guide and educate society properly, and to shape today’s
axiological system through the relics of oral literature.
