FORMATION OF LINGUISTIC IDENTITY IN THE CONTEXT OF GLOBALIZATION

Abstract

This article examines the formation of a linguistic personality in the context of globalization. Identity is a complex and multifaceted concept that encompasses awareness of one’s own Self in the context of personality, cultural characteristics and social environment. In the context of the growing interconnection of cultures and the dominance of English as a global language, people are faced with the problem of maintaining their linguistic identity and at the same time adapting to the demands of a globalized world. The article examines various factors influencing the formation of a linguistic personality, including language policies, educational systems and cultural influences.