The objective of the article is to analyze the metaphorical representation of the concept «success» in American linguistic culture. The material for the analysis is aphorisms, quotes, books on success in English. The study is based on the analysis of statements, in which the lexical unit «success», as well as its synonymic variants are considered as part of the metaphorical ...

Up-today sciences created at the junction of linguistics, social and psychological, such as psycholinguistics, sociolinguistics, cognitive linguistics, linguistic culturology, ethnolinguistics and others, advert to the deep connection with the language of human being, investigate the process linking to the speech and consciousness etc. One of the objects of science research ...

The article deals with borrowings of foreign cultural concepts that are relevant, using the Internet by representatives of young culture, as well as the spread of fresh words in the media. The development of any world language is influenced by many different factors, the main of which are historical and social. These factors inevitably lead to the penetration into the language ...

This paper provides a description of the comprehension of poetry as discourse, and gives definition to the concept of poetic discourse. Although, discourse especially poetic discourse constantly attracts researcher’s attention, there are still problems that have not been reflected in the scientific works. As it is known, poetic discourse is an important part of communicative ...

The article attempts to analyze the cases of syntactic and morphological interference in the speech and works of students who are fluent in Kazakh/Russian and English. First, the authors try to analyze the notions of bilingualism and interference. The most common classifications of grammatical interference are analyzed. An experimental work has been carried out to identify ...

In the era of globalization, the significance of some national decorations is lost, and their etymology had been forgotten. Since the time of independent Kazakhstan, more attention has been paid to the revival of national culture and its values. Kazakh jewelry is important part of national culture. Kazakh jewelry has been studied by Kazakhstani scientists in the fields of ...

The paper discusses the nature and linguistic features of Kazakh-language business discourse in the context of globalization of world economic relations and the internationalization of business contacts in modern Kazakhstan. In general, Kazakh linguists agree that the business discourse in the Kazakh language is characterized by the exact use of words by meaning in the dictionary, ...

In language contact the notion “interference” was introduced by U. Weinreich that referred to the influence of one language on another in the speech of bilinguals. Currently, the linguists emphasize a complex and multifaceted nature of interference, as a phenomenon of a two-way interaction that has both a negative and positive impact in the bilingualism context. In order to ...

In this article it is argued that the study of linguistic landscape and public space can benefit from viewing them as dynamic system where language maintenance and language loss are seen as a determining factor in multilingual environment. Language has become central to the processes of globalization as the development of globalized world systems depends on the ability to ...

The article named «The Orientation for the Future: Spiritual Renewal» written by the president of Kazakhstan has identified a clear plan and purpose for the bright future of Kazakhstan. After Kazakhstan gained its sovereignty, many measures were taken in order to become one of the developed countries. The comprehensive researches on Kazakh language, the status of the language, ...